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FranchiseVerdict

COUNSELOR REALTY vs Berkshire Hathaway HomeServices

Franchise Comparison 2026

Both COUNSELOR REALTY and Berkshire Hathaway HomeServices are real estate franchises. COUNSELOR REALTY requires an investment of $23K – $106K while Berkshire Hathaway HomeServices requires $45K – $90K. FranchiseVerdict rates COUNSELOR REALTY A (Strongest tier) and Berkshire Hathaway HomeServices A (Strongest tier).

Investment Range
$23K – $106K
$45K – $90K
Franchise Fee
$8K
$25K
Royalty Rate
Base Monthly Fee of $371 (includes first 5 licensed agents), plus Continuing Agent Fee of $32-$53 per licensed agent per month
Declining percentage of Gross Revenue: 6% (0-$1.65M), 5.5% ($1.65M-$3M), 4.5% ($3M-$5M), 4% ($5M-$7.5M), 3.75% ($7.5M-$10M), 3.5% ($10M-$15M), 3% ($15M-$20M), 2.75% ($20M-$25M), 2.5% ($25M-$50M), 2.25% ($50M-$100M), 2% ($100M+); minimum $15,000/year after first year
Average Revenue (Item 19)
N/A
N/A
SBA Charge-Off Rate
N/A
N/A
Total Units
10
293
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2002
2013
FDD Year
2026
2023