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FranchiseVerdict

Comfort Keepers vs New Life Assisted Living

Franchise Comparison 2026

Both Comfort Keepers and New Life Assisted Living are senior care franchises. Comfort Keepers requires an investment of $120K – $191K while New Life Assisted Living requires $110K – $202K. Comfort Keepers discloses average revenue of $1.3M; New Life Assisted Living does not report Item 19 data. Comfort Keepers has SBA lending data on file with a 3.9% charge-off rate. FranchiseVerdict rates Comfort Keepers A (Top Quintile) and New Life Assisted Living B (Above Average).

Investment Range
$120K – $191K
$110K – $202K
Franchise Fee
$55K
$35K
Royalty Rate
the greater of the minimum Royalty Fee of $500 or 5% of Gross Revenue
6.0%
Average Revenue (Item 19)
$1.3M
N/A
SBA Charge-Off Rate
3.9% (116 loans)
N/A
Total Units
624
5
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
1999
2024
FDD Year
2025
2025