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FranchiseVerdict

Appell vs True Install

Franchise Comparison 2026

Both Appell and True Install are business services franchises. Appell requires an investment of $225K – $477K while True Install requires $116K – $590K. Appell discloses average revenue of $455K; True Install makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Note: Averaged per franchisee, not per outlet - not comparable with per-outlet figures. FranchiseVerdict rates Appell D (Below average) and True Install B (Above average).

Investment Range
$225K – $477K
$116K – $590K
Franchise Fee
$60K
$45K
Royalty Rate
8.0%
7.0%
Average Revenue (Item 19)
$455KPer franchisee, not per outlet
N/ANo Item 19 representation
SBA Charge-Off Rate
N/A
N/A
Total Units
12
6
Unit Growth (YoY)
+3 units
+3 units
Year Began Franchising
2023
2023
FDD Year
2026
2026