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Happy Joe's Pizza & Ice Cream Franchise Cost & 2026 FDD Data

Full-Service Restaurants

48/100

Second tier

48 this brand53 Full-Service Restaurants medianlikely 34–62: narrower with more SBA loans (low confidence)

Higher is better · an editorial assessment, not investment advice

#1,869 of 3,068 graded brands

Why a B: Helped by legal record. Held back by unit economics, unit growth and scale. See all six factors

Total investment
$547K – $1.4M
Full-Size Restaurant (Counter Service and Hybrid) format
Avg gross sales
$969K
gross sales, not profit
SBA charge-off
5 resolved of 5 loans: too few to judge
2026 FDDData QualityLimitedFew fields extracted

Data from the FDD filing + SBA 7(a) records. Analysis by FranchiseVerdict · Methodology · Website · Report an error · Franchisor? Claim this listing

FranchiseVerdict summary · 2026 FDD

Per the 2026 FDD, a Happy Joe's Pizza & Ice Cream franchise requires a total initial investment of $547K – $1.4M for the Full-Size Restaurant (Counter Service and Hybrid) format (the filing prices $323K to $1.4M across two formats), including a $40K franchise fee. Once open, the ongoing royalty is 6.0%. Per the 2026 FDD, average gross sales were $969K (company-owned outlets only - not franchisee performance; gross sales, not profit). Verdict grade: B (Second tier), an editorial assessment, not investment advice.

Sources: 2026 FDD · What one unit could make and lose →

Sources, dates and evidence

FDD issued: · Last cited check: · Staleness risk: low (issued within the last 12 months)

Evidence for the headline figures: thin✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✗ Litigation (Item 3)✗ Financial statements (Item 21)✗ Franchisor identityhow this is scored7 of 7 headline figures on this page cite a page of the filing.

Overview

Bottom line

  • RETURNSAverage gross sales of $969K/year (outlet median $948K; company-owned outlets only - not franchisee performance; company-owned outlets only - not franchisee performance; gross sales, not profit).
  • GROWTHIn the latest Item 20 year, the number of franchised outlets did not change (3 opened, 3 closed).
  • DECLINE-6 franchised outlets between the first and last year-ends Item 20 prints (35 to 29, -17.1% in total, -9.0% a year compounded). Ask whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).

AT STAKEOne unit at the Item 7 midpoint: $123K a year in payments on assumed SBA 7(a)-style terms.You put in about $191K of your own cash and personally guarantee a $762K loan. Assumptions are labeled in Sales; not investment advice.See what one unit could make and lose

Things to check before you sign (2)

  • -6 franchised outlets between the first and last year-ends Item 20 prints. Ask owners why outlets closed.
  • Limited data: this page holds only part of the filing. Read the FDD itself before relying on any figure here.

Checked and clear: no auditor doubt that the franchisor can keep operating. Not on file here, so ask: pending litigation, SBA charge-off rate against the category median, competition inside your territory, jury-trial waiver, supplier rebates and owner-operator rule.

What to do next

  1. Step 1: Read the FDD itself.

    Free: the franchisor must give it to you at least 14 days before you sign or pay. Or look it up in a state registry (Wisconsin, Minnesota, California). What to read first.

  2. Step 2: Talk to current and former owners.

    Free: Item 20 of the FDD lists every current owner and those who left last year, most with a phone number. Questions to ask.

  3. Step 3: Talk to an SBA lender.

    Free: the SBA's Lender Match. Ask what you would personally guarantee and what the monthly payment would be. If you plan to use retirement savings, ask a CPA about the rules for that first.

  4. Step 4: Have a franchise attorney review the FDD and agreement.

    Free: your state bar's lawyer referral service can name franchise lawyers, and many offer a short first consultation. Bring the checks listed above.

Research steps, not investment or legal advice.

Can you afford it, and what does the money buy?

Entry cost (the Item 7 midpoint) is 10% below the Full-Service Restaurants median ($1.1M).

Total investment$547K – $1.4M
2026 FDD p.17, show the quoted text2026 Franchise Disclosure Document, page 17, Item 7Agencies, Advisors TOTALS (assumes rental of Premises and not a purchase) $546,643 $1,358,853 …Quoted from the franchisor's filing; the figure on this page is rounded. Table text, cells in reading order; column headings may sit outside the quoted lines.
Full-Size Restaurant (Counter Service and Hybrid) format
Franchise fee$40,000
Verified · 2026 FDD p.11, show the quoted text2026 Franchise Disclosure Document, page 11, Item 5FEES Franchise Agreement You must pay us an initial franchise fee when you sign the Franchise Agreement. Our standard initial franchise fee is $40,000. …Quoted from the franchisor's filing.
Royalty6.0%
2026 FDD p.11, show the quoted text2026 Franchise Disclosure Document, page 11, Item 6… all new franchisees and is nonrefundable when paid. ITEM 6 OTHER FEES Franchise Agreement Type of Fee Amount Due Date Remarks Royalty Fee 6% of Gross Sales. …Quoted from the franchisor's filing. Table text, cells in reading order; column headings may sit outside the quoted lines.
Ad fund1.8%
2026 FDD p.12, show the quoted text2026 Franchise Disclosure Document, page 12, Item 6Contribution to the Happy Joe's National Franchise Board (HJNFB) as determined by the HJNFB. Currently monthly fees are 1.8% of Gross Sales.Quoted from the franchisor's filing.
Working capital$84K – $153K

Source: FDD 2026 · Items 5–7 (fees and startup costs)

Do you qualify? The filing states no minimum net worth or liquid capital. Ask the franchisor and your lender what they require, and keep living costs for the first year outside the deal.

Item 7 (startup costs) · 2 formats · 2026 FDD

Every building format

The filing prints a separate Item 7 table for each format.

2 formats, from $323K to $1.4M
Item 7 total investment for each building format the filing prints
FormatTotal investmentPage
Full-Size Restaurant (Counter Service and Hybrid)(the range shown above)$547K – $1.4Mp.17
Delco Facility$323K – $787Kp.18

FDD Item 7 (startup costs) · 2026 filing

Initial investment breakdown

Happy Joe's Pizza & Ice Cream: Item 7 initial investment breakdown
Cost componentLowHigh
Initial franchise fee$40K$40K
Working capital (first 3 months)$84K$153K
Equipment, build-out, other$423K$1.2M
Total initial investment$547K$1.4M

Source: Happy Joe's Pizza & Ice Cream 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.

Item 6 · what you pay once you are open

Ongoing fees

Happy Joe's Pizza & Ice Cream: Item 6 recurring fees
FeeAmount
Royalty6.0%
Marketing / ad fund1.8% of gross sales
Total fee loadabove the Full-Service Restaurants median of 6.4% (heavy)7.8% of sales

What do units actually make?

Average gross sales are 48% below the Full-Service Restaurants median ($1.9M).

Avg gross sales$969K

Company-owned outlets only - not franchisee performance

2026 FDD p.42, show the quoted text2026 Franchise Disclosure Document, page 42… or Exceeding the Median Gross Sales Range Low High Full-Size Restaurants 969,040 …Quoted from the franchisor's filing; the figure on this page is rounded. Table text, cells in reading order; column headings may sit outside the quoted lines.
Median gross sales$948K
2026 FDD p.42, show the quoted text2026 Franchise Disclosure Document, page 42Low High Full-Size Restaurants 969,040 10 947,948 …Quoted from the franchisor's filing; the figure on this page is rounded. Table text, cells in reading order; column headings may sit outside the quoted lines.
Item 19 typeNot extracted
Sample sizeNot extracted

Source: FDD 2026 · Item 19 (sales and earnings)

Items 6 (other fees), 7 (startup costs) and 19 (sales and earnings) · assumptions labeled

What you could make and lose: one unit

What one Happy Joe's Pizza & Ice Cream unit would ask of you, from the filing's Item 7 total and labeled assumptions.

Average gross sales are $969K (FDD p.42), and the royalty and ad fund take about $76K of that a year (Item 6). This brand's Item 19 does not print cost lines. Enter your own from a lease quote, a payroll plan and calls with current owners. So this box does not estimate a profit. To cover the loan payment alone, one unit has to clear $123K a year after its food, labor, rent and other costs and the franchisor's fees.

How these figures are worked out
  • Loan (assumption): 80% of the $953K Item 7 midpoint (Full-Size Restaurant (Counter Service and Hybrid) format) is a $762K loan, paid over 10 years at 10.5%: $123K a year. SBA 7(a)-style terms on a long-term rate; your lender sets yours.

What you put at risk

Your own cash in: about $191K Assumption (the part the loan does not cover of the $953K Item 7 midpoint), plus whatever anything Item 7 leaves out (its notes say what). The loan is $762K.

Personal guarantee. SBA 7(a) loans require a personal guarantee from anyone who owns 20% or more of the business. If the unit cannot pay, the lender can collect from you personally, which can include your savings and your home. The worst case is losing the cash you put in and still owing the rest of the loan.

Gross sales are not profit, and none of these figures is take-home pay until tax and every operating cost are paid. The assumptions are ours, not the filing's. Not investment advice.

Returns modelOne unit · several units · editable

One unit

One unit: what is left after the loan payment

Gross sales, minus the franchisor's fees and the operating costs, is the unit's EBITDA (earnings before interest, taxes, depreciation and amortization). Minus an assumed loan payment, that is what is left for you, before tax. Gross sales are not profit.

This brand's Item 19 does not print cost lines. Enter your own from a lease quote, a payroll plan and calls with current owners. Invested capital is the Item 7 total, which already includes its working-capital (additional funds) line.

Returns model · one unit

What would one Happy Joe's Pizza & Ice Cream unit leave you each year after the loan payment?

FDDFrom the filingNot set: this brand's filing does not supply it and we will not substitute one. Enter your ownYou overrode an FDD valueAssumed: our stated assumption, edit it
Gross sales · per unit, per year

Item 19 reports $969,040 per unit. Company-owned outlets only - not franchisee performance.

Gross sales, not profit: the costs below decide what is left.

Franchisor take · royalty + ad fund
Operating costs · you supply them

This brand's Item 19 does not print cost lines. Enter your own from a lease quote, a payroll plan and calls with current owners.

Illustrative category typicals, not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.

Total invested capital · what you put in to open

Item 7 midpoint of $547K to $1.4M

Item 7's $84K to $153K additional funds are already in the total

Financing · assumed SBA 7(a)-style loan

Left after the loan payment · per year

The unit's EBITDA minus the assumed loan payment. Before tax, depreciation and any cost your inputs leave out (insurance, accounting and legal, licenses, technology fees): not take-home pay.

Gross sales are not profit. Neither the filing nor a stated assumption on this page supplies COGS, labor, rent / occupancy and other operating costs. Enter your own (a lease quote, owner calls) and the model runs on it.


Store EBITDA · annual
Needs the inputs above
EBITDA margin
Needs the inputs above
Total invested
$953K
Your cash in
$191K
Loan payment · assumed
$123K/yr
Return on invested capital
Needs the inputs above
Payback
Needs the inputs above

Loan of $762K at 10.5% over 10 years, an assumption, not a quote. Return and payback are before tax, depreciation and the costs above. The loan usually needs your personal guarantee.

One unit only. An owner of several units also pays for shared services (managers, accounting, a head office), which the multi-unit model adds on top of these figures.
Buying several existing units? The acquisition scenario

Buying several units

What buying a few existing units could return

Prices an existing operator of a few units off the single-unit EBITDA above, after shared services, and finances it with an SBA 7(a) loan, a conventional loan and a seller note. It shows the yearly return on your cash (IRR), whether year-1 earnings cover the loan payments (DSCR) and how the price is paid for. It starts at 5 units; every deal term is an assumption you can change, and none is from the FDD.

Not modelled yet

Gross sales are not profit. Neither the filing nor a stated assumption on this page supplies COGS, labor, rent / occupancy and other operating costs. Enter your own (a lease quote, owner calls) and the model runs on it.

This scenario starts from a per-unit EBITDA. Fill in the operating costs in the one-unit model above and it runs on that figure, or take it to the full ROI workbench, where the multi-unit and acquisition models accept your own per-unit economics.

These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.

Item 19 · Source: 2026 FDD

Financial performance

Percentile ranks within Full-Service Restaurants
Gross sales rank
No comparison data
Investment cost rank46th percentile
among 213 brands with the figure · a high percentile means costlier to open
Royalty rate rank75th percentile
among 209 brands with the figure · a low percentile means a lower royalty
Unit count rank65th percentile
among 207 brands with the figure

Each rank is among the Full-Service Restaurants brands that report that figure (the count is under each bar).

Who are you contracting with?

Item 1 of the filing names the franchisor and its parent; we have not extracted them for this brand yet. The FDD itself is the source.

Is the system healthy?

-6 franchised outlets between the first and last year-ends Item 20 prints (35 to 29, -17.1% in total, -9.0% a year compounded).

Franchised units29+3 company-owned (32 in all)
Verified · 2026 FDD p.43, show the quoted text2026 Franchise Disclosure Document, page 43, Item 20… the End of the Year Net Change Franchised 2023 33 35 +2 2024 35 29 -6 2025 29 29 0 Company- Owned 2023 5 3 -2 2024 3 3 0 2025 3 3 0 Total Outlets 2023 38 38 0 2024 38 32 …Quoted from the franchisor's filing. Table text, cells in reading order; column headings may sit outside the quoted lines.
Net change, latest year0 (0.0%)
Turnover rate9.4%

Source: FDD 2026 · Item 20 (outlets opened, closed and transferred)

Item 20 (outlet counts) · unit dynamics

The growth chart

Company-owned
3
Corporate units in the system

Item 20 · franchised units at year end

Franchised units fell from 35 in 2023 to 29 in 2025

Axis does not start at zero.

Source and method
FDD Item 20, franchised outlets at each year end. Opened and closed are the latest year's counts.

Government records

SBA loan data

Aggregated from SBA loan disclosures. This brand has only 5 7(a) loans on file; statistical reliability is limited below 10 loans.

Loans on file
5
SBA 7(a) loans matched to this brand, incl. those still being repaid
Loan volume
$1.0M
Average loan
$204K
loan volume divided by loans
Charge-off rate
5 resolved of 5 loans: too few to judge
Insufficient SBA coverage: 5 loans, rate hidden below 10
Paid in full
5 resolved of 5 loans: too few to judge
Recent-loan charge-off
5 resolved of 5 loans: too few to judge
Lenders
5

Cumulative: every 7(a) loan matched to this brand in the SBA’s FOIA files, approved FY1991 onward. Historical lending data, not predictive of future performance. How SBA charge-off rates are calculated

Loans on file
8
every non-cancelled 504 loan, incl. still being repaid
Loan volume
$2.3M
Charge-off rate
Not shown
too few resolved loans to judge (6 resolved; shown from 10)
Jobs reported
142

Cumulative: every 504 loan matched to this brand in the SBA’s FOIA files, approved FY1991 onward. Historical SBA 504 lending data via CDCs, not predictive of future performance.

Explore lender portfolios on Bank Reports or regional data on State Reports.

What are the risks?

Main risk: a shrinking system. Franchised outlets fell from 35 to 29 over the two Item 20 years.

SBA charge-off5 resolved of 5 loans: too few to judge
LitigationNot extracted
Auditor going-concern doubtNo (favorable)

Source: SBA 7(a) FOIA · FDD Items 3, 21

What are you signing up for?

Ongoing fees run about 7.8% of sales (royalty + ad fund), before your own operating costs.

Initial termNot extracted
Renewal termNot extracted
TerritoryNot extracted
Initial trainingNot extracted

Source: FDD 2026 · Items 11, 12, 17

FDD Items 12 (territory), 15 (owner participation) and 17 (renewal, termination and disputes)

Contract and territory detail

Items 5 (initial fees), 7 (startup costs), 12 (territory) and 20 (outlet counts) · development agreement

Area development (several units)

A development fee of $40,000 per unit you commit to, credited toward each unit's franchise fee while you keep to the schedule.

Every term, with its page
Development fee
$40,000 per unit committed.
2026 FDD p.1“If you choose to acquire development rights to establish and operate multiple restaurants under an Area Development Agreement, in addition to the investment required to establish each franchise restaurant you will pay us a development fee of $40,000 for each franchise you commit to develop.”
Credit against the fee
$40,000 per unit is credited toward each unit's initial franchise fee.
2026 FDD p.11“When you sign the Area Development Agreement, you also will sign a franchise agreement for the first Restaurant, and we will credit $40,000 of your development fee payment to fully satisfy the initial franchise fee due under that first franchise agreement.”

Each unit still needs its own Item 7 investment on top of the development fee ($40K times the units you commit to). Have a franchise attorney read the schedule and the default terms before you sign.

Items 10 (financing), 11 (training and support)

Training and operations

Time to open
6–18 mo
From signing to launch, a Full-Size Restaurant or DELCO Facility (FDD p.27)

Franchisee contacts

We hold no owner list for this brand. Item 20 of the FDD lists the current and former owners; the free FDD is the source.

Frequently asked questions

How much does it cost to open a Happy Joe's Pizza & Ice Cream franchise?

Per the 2026 FDD, the total investment to open a Happy Joe's Pizza & Ice Cream franchise ranges from $547K to $1.4M for the Full-Size Restaurant (Counter Service and Hybrid) format, with an initial franchise fee of $40K. Across every format the filing prices, totals run from $323K to $1.4M (two formats). This is the Item 7 total in the Franchise Disclosure Document (FDD): the startup costs the franchisor lists, such as build-out, equipment, inventory and working capital. It usually leaves out buying land or a building; Item 7's notes say what is excluded.

What do Happy Joe's Pizza & Ice Cream franchise owners earn?

According to Item 19 of the Happy Joe's Pizza & Ice Cream FDD, average gross sales were $969K (company-owned outlets only - not franchisee performance; gross sales, not profit). The median is $948K. Company-owned outlets only - not franchisee performance. What an owner keeps depends on location, operating costs and management.

What is Item 19 in the Happy Joe's Pizza & Ice Cream FDD?

The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Happy Joe's Pizza & Ice Cream FDD and qualifies whose outlets they describe.

What is Happy Joe's Pizza & Ice Cream's franchise failure rate?

There is no published franchise failure rate, and Happy Joe's Pizza & Ice Cream has too few resolved SBA 7(a) loans on file (fewer than 10) to show an SBA charge-off rate that would mean anything. The SBA charge-off rate is the share of a brand's resolved SBA 7(a) loans to its franchisees that the SBA wrote off, including purchased guarantees. Resolved means paid in full or charged off; active loans are excluded because their outcome is not yet known. It is a lending outcome, not a count of closed businesses. Review the turnover and closure figures in Item 20 of the FDD and speak with current and former franchisees.

How many Happy Joe's Pizza & Ice Cream franchise locations are there?

Per the 2026 FDD, Happy Joe's Pizza & Ice Cream has 29 franchised units and 3 company-owned (32 in all). In the latest year, the number of franchised outlets did not change (3 opened, 3 closed).

Is Happy Joe's Pizza & Ice Cream a good franchise to buy?

FranchiseVerdict gives Happy Joe's Pizza & Ice Cream a B Verdict grade (Second tier) with a verdict score of 48 out of 100 (higher is better), an editorial assessment, not investment advice. Helped by legal record. Held back by unit economics (avg gross sales $969K on a $953K investment midpoint, 1.0x: gross sales, not profit), unit growth and scale. The “Why a B” section on this page lists all six dimensions and any adjustment. Speak with current franchisees before making any investment decision.

Other Full-Service Restaurants franchises

Similar investment first, then by grade

This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.