Eggs Up GrillFranchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A Eggs Up Grill franchise requires a total initial investment of $822K – $1.1M, including a $45K franchise fee and an ongoing 5.0% royalty[2]. Per the 2025 FDD, average unit revenue was $1.3M[2]. SBA 7(a) loans show a 0.0% charge-off rate across 64 loans[1]. Verdict grade: A. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $822K – $1.1M
- 41st pct Service Resta…
- Avg gross sales
- $1.3M
- 13th pct Service Resta…
- Royalty
- 5.0%
- 7th pct Service Resta…
- Units
- 87
- 40th pct Service Resta…
- SBA default
- 0.0%
- system-wide median varies by category
Quick verdict · Full-Service Restaurants · color = vs category peers
Green = >15% above Full-Service Restaurants avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Only 0.0% of 64 SBA loans charged off, well below the 16% franchise average.
The system grew 23% year-over-year. Fast growth means demand, but can strain support.
22% cash-on-cash return (based on EBITDA). Within the 15-30% range most franchise investors consider acceptable.
Bottom line
- Total investment $822K – $1.1M including a $45K franchise fee, 5.0% ongoing royalty.
- Average unit revenue of $1.3M/year (median $1.3M), with an estimated 22% cash-on-cash return (based on EBITDA).
- Verdict A (Top Quintile) with a risk score of 43/100. SBA loan charge-off rate of 0.0% across 64 loans (well below the franchise average, based on all SBA 7(a) franchise lending, 2010–2024).
- System growing at 48.3% CAGR over 3 years with 87 total units. Strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- EUG FRANCHISING, LLC
- Parent company
- EUG Holdco, LLC
- Incorporated in
- DE
- HQ
- 100 Dunbar Street, Suite 301, Spartanburg, South Carolina 29306
- Auditor
- Frazier & Deeter
- Audited financials
- Franchisor revenue
- $5.5M
- vs $7.2M prior year
Overview
About
Franchisees operate casual breakfast and lunch restaurants featuring egg-centric dishes, pancakes, and Southern comfort food. Day-to-day operations include managing kitchen/front-of-house staff, sourcing ingredients, maintaining QSR food safety standards, and executing marketing within their unprotected territory. Revenue generation relies on foot traffic, delivery partnerships, and local marketing in a crowded breakfast/brunch market.
- CEO
- Ricky Richardson
- Headquarters
- SC
- Founded
- 2018
- FDD year
- 2025
- States available
- 9
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $45K | $45K |
| Working capital (3–6 mo) | $25K | $35K |
| Equipment, build-out, other | $752K | $1.1M |
| Total initial investment | $822K | $1.1M |
Source: Eggs Up Grill 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$145K
11.4% margin
Unlevered ROIC
14%
EBITDA / total invested capital
Payback
7.0 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $822K – $1.1M
- Near category avg vs category
- Liquid capital req'd
- $25K – $35K
- Better than avg vs category
- Franchise fee
- $45K – $45K
- Better than avg vs category
- Royalty
- 5.0%
- Gross Sales · typical 6–8%
- Ad fund
- 1.6%
- typical 3–5%
- Total fee load
- 6.6%
- vs 9–13% typical
- Payback period
- 4.6 yrs
- From FDD / Item 19
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 1.6% of gross sales |
| Technology fee | $4K |
| Transfer fee | $23K |
| Renewal fee | $23K |
| Total fee load | 6.6% of rev |
A 6.6% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
Financial Performance
- Avg gross sales
- $1.3M
- Per unit, per year
- Median gross sales
- $1.3M
- Avg ebitda
- $214K
- Reported as EBITDA in FDD Item 19
- Cash-on-cash
- 21.8%
- Based on EBITDA / investment midpoint
- Item 19 type
- gross_sales
- Sample size
- 69 units
- vs category median 13 · large
- Range (low → high)
- $623K→$2.0M
- Cohort dispersion (min → max)
- Transparency tier
- none
- Categorical assessment of disclosure depth
- Reporting year
- 2024
- Fiscal year the figures cover
- Transparency
- 10 / 5
- vs category median 4 / 5 · above
Compared against 1264 Full-Service Restaurants brands
vs Full-Service Restaurants averages
How Eggs Up Grill Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 87
- Opened
- 17
- Last reporting year
- Closed
- 1
- Turnover rate
- 1.1%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 99%
- vs corporate-owned
- Net growth (yr3)
- +22.9%
- Net unit change last year
- 3-yr CAGR
- +48.3%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 7
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 7 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Available to sell in · Item 12
- Indiana
- Maryland
- Michigan
- Wisconsin
States where the franchisor is registered to sell new franchises (FDD registration filings).
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 64
- Loan volume
- $47.1M
- Median loan
- $723K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 100.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 21
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Eggs Up Grill's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 10 lenders with concentration factor
- Per-state charge-off rates across 9 states
- Startup risk premium and job creation velocity
- 11-year lending trend
- SBA 504 real estate/equipment data
Instant access. No subscription.
With a 0.0% charge-off rate across 64 loans, banks have historically viewed this brand favorably for lending.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Eggs Up Grill presents moderate-to-caution risk: strong unit growth and solid reported margins are offset by unprotected territory, missing financial disclosures, thin net margins, and high capital requirements with no performance guarantees.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Frazier & Deeter
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Must buy proprietary products: No
- Restricted to system-approved products: No
Score breakdown · what drove the 43 / 100 rating
- 01MINORNo protected territory despite $821.5K-$1.14M investment — high cannibalization risk
- 02MEDNo Item 19 (Financial Performance Representation) disclosed — cannot independently verify $1.27M average revenue claim
- 03MED16.9% net margin is thin for QSR; 5% royalty leaves limited profit buffer for underperformers
- 04MINORAggressive unit growth (22.9% YoY) may indicate oversaturation or unsustainable expansion
- 05MINORHigh initial investment ($821.5K minimum) with long 10-year term creates illiquidity risk
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Protected territory | No |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | South Carolina |
| Litigation count | 0 |
Items 10, 11
Training & Operations
- Classroom training
- 21 hrs
- On-the-job training
- 131 hrs
- Training location
- On-site and corporate
- POS system
- SaaS software (Android Handheld devices)
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: SaaS software (Android Handheld devices)
Item 20 · call current owners
Franchisee Contacts
11 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Eggs Up Grill · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Eggs Up Grill franchise?
The total investment to open a Eggs Up Grill franchise ranges from $822K – $1.1M, with an initial franchise fee of $45K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Eggs Up Grill franchise owners earn?
According to Item 19 of the Eggs Up Grill FDD, the average gross sales per unit is $1.3M. The median is $1.3M. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Eggs Up Grill's franchise failure rate?
Based on SBA 7(a) loan data, Eggs Up Grill has a charge-off rate of 0.0% across 64 loans, meaning 0.0% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Eggs Up Grill franchise locations are there?
As of their most recent FDD filing, Eggs Up Grill has 87 total units in the United States, including 58 franchised units and 1 company-owned units. 17 new units were opened in the latest reporting year.
Is Eggs Up Grill a good franchise to buy?
FranchiseVerdict rates Eggs Up Grill as a A-grade franchise with a risk score of 43 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.