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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (P&L Bottom Line, Gross Sales (Statement of Gross Sales)). Financial figures may not be directly comparable.

These figures come from FDDs of different years (2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Urban Waxx logoCAverage
Urban Waxx
Personal Care & Beauty
2025 FDD
Remove
The Shade logoCAverage
The Shade
Personal Care & Beauty
2026 FDD
Remove
Sport Clips logoAStrongest tier
Sport Clips
Personal Care & Beauty
2026 FDD
Remove
Vitals
FDD filing
FDD issued Mar 18, 2025
FDD issued Jan 26, 2026
FDD issued Apr 1, 2026
Investment range
$207K – $584K
$295K – $482K
$237K – $581K
Liquid capital
$15K – $35K
$10K – $30K
$23K – $60K
Franchise fee
$50K
$50K
$30K
Royalty rate
5.5%
8.0%
6.0%
Ad fund rate
Not extracted
2.0%
5.0%
Performance
Avg gross sales
Partial, no system average
No Item 19 representation
$419K
Median gross sales
Not extracted
Not disclosed
$416K
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Not extracted
Earnings metric
P&L Bottom Line
Not classified
Gross Sales (Statement of Gross Sales)
Risk
Rating
CAverage
CAverage
AStrongest tier
Verdict score
44 / 100
40 / 100
71 / 100
SBA charge-off rate
Not SBA-matched
Not SBA-matched
6.1% (n=748)
SBA loans on record
N/A
N/A
748
Scale
Total units
9
0
1,788
Net change (latest yr)
+2
0
-30
Signed, not yet open
0 (0.00 per open outlet)
0
54 (0.03 per open outlet)
Turnover rate
0.0%
Not extracted
2.5%
Contract
Initial term (years)
10
10
5
Renewal term (years)
10
5
5
Initial training (hrs)
120
112
107
Contacts
Franchisee phones
3
0
117

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