Urban Waxx
Bottom line
- Total investment $207K – $584K including a $50K franchise fee, 5.5% ongoing royalty.
- Average unit revenue of $1.2M/year. Estimated payback in 1.7 years.
- Rated MODERATE with a risk score of 60/100.
- Emerging franchise — only 2 years of franchising with 9 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Urban Waxx unit return on the cash you put in?
Unlevered ROIC · per unit
64%
Above typical band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 Urban Waxx units return on equity?
Equity IRR · 5-yr
30.9%
3.85× MOIC
Year-1 DSCR
2.60×
EBITDA ÷ debt service
Equity required
$7.6M
on $18.0M purchase
Total debt
$10.4M
SBA $5.0M + senior + seller note
Overview
About
Urban Waxx franchisees operate waxing salons providing hair removal services (facial, body, Brazilian waxing) with likely ancillary offerings like threading or skincare. Day-to-day operations include managing licensed estheticians, scheduling appointments, managing inventory of wax/supplies, maintaining sanitation standards, and handling customer service and retention.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 6 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Small, stagnant franchise system with undisclosed financial performance data, going concern issues, and high variance in startup costs creates material uncertainty around franchisee returns.
Score breakdown · what drove the 60 / 100 rating
- 01MINOROnly 9 units with unknown growth trajectory suggests stagnant or declining system
- 02MEDNo Item 19 (Financial Performance Representations) disclosed limits ability to validate $231k avg net income claim
- 03HIGHGoing Concern = False indicates franchisor may have reported financial instability in FDD
- 04MINORWide investment range ($207k-$584k) suggests inconsistent unit economics or hidden costs
- 05MINOR5.5% royalty on $1.24M avg revenue = $68k annual fee with unclear profitability path
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
8 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Urban Waxx · FDD (2025) PDF