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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
The Red Collection logoCAverage
The Red Collection
Lodging
2025 FDD
Remove
Red Roof Inn logoAStrongest tier
Red Roof Inn
Lodging
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 14, 2025
FDD issued Apr 14, 2025
Investment range
$221K – $1.6M
$259K – $1.6M
Liquid capital
$112K – $154K
$112K – $154K
Franchise fee
$30K
$27K
Royalty rate
4.5%
5.0%
Ad fund rate
3.0%
4.0%
Performance
Avg gross sales
No Item 19 representation
Partial, no system average
Median gross sales
Not disclosed
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
CAverage
AStrongest tier
Verdict score
41 / 100
79 / 100
SBA charge-off rate
Not SBA-matched
5.5% (n=461)
SBA loans on record
N/A
461
Scale
Total units
5
619
Net change (latest yr)
0
+23
Signed, not yet open
3 (0.60 per open outlet)
Not extracted
Turnover rate
20.0%
3.4%
Contract
Initial term (years)
20
20
Renewal term (years)
10
10
Initial training (hrs)
44
44
Contacts
Franchisee phones
11
96

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