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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2022, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
The Habit Burger Grill logoAStrongest tier
The Habit Burger Grill
Quick-Service Restaurants
2025 FDD
Remove
DQ Grill & Chill logoBAbove average
DQ Grill & Chill
Quick-Service Restaurants
2022 FDD
Remove
Vitals
FDD filing
2025 FDD
FDD issued Mar 24, 2022
Investment range
$1.0M – $2.9M
$1.5M – $2.4M
Liquid capital
$90K – $120K
$51K – $198K
Franchise fee
$35K
$45K
Royalty rate
5.5%
4.0%
Ad fund rate
2.0%
5.0%
Performance
Avg gross sales
$1.8M
$1.4MOutlet subset
Median gross sales
$1.8M
$1.4MOutlet subset
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
Verdict score
74 / 100
64 / 100
SBA charge-off rate
Under 10 loans (3)
10.7% (n=1,190)
SBA loans on record
3
1,190
Scale
Total units
377
1,954
Net change (latest yr)
+2
+26
Signed, not yet open
Not extracted
54 (0.03 per open outlet)
Turnover rate
0.3%
1.2%
Contract
Initial term (years)
10
20
Renewal term (years)
10
10
Initial training (hrs)
460
277
Contacts
Franchisee phones
70
3,292

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