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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  BAbove averageTHE EXERCISE COACH Education 2026 FDD Remove |  DBelow averageiCode Education 2026 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Apr 20, 2026 | 2026 FDD |
Investment range | $263K – $481K | $296K – $447K |
Liquid capital | $30K – $45K | $15K – $40K |
Franchise fee | $50K | $40K |
Royalty rate | 6.0% | 8.0% |
Ad fund rate | 1.0% | 2.0% |
| Performance | ||
Avg gross sales | $304K | $308K |
Median gross sales | $296K | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not extracted |
Earnings metric | Not classified | Not classified |
| Risk | ||
Rating | BAbove average | DBelow average |
Verdict score | 65 / 100 | 35 / 100 |
SBA charge-off rate | 14.3% (n=93) | Limited · 33 loans |
SBA loans on record | 93 | 33 |
| Scale | ||
Total units | 221 | 61 |
Net change (latest yr) | +6 | +14 |
Signed, not yet open | 18 (0.08 per open outlet) | Not extracted |
Turnover rate | 2.3% | 8.2% |
| Contract | ||
Initial term (years) | 10 | 10 |
Renewal term (years) | 5 | 10 |
Initial training (hrs) | 100 | 25 |
| Contacts | ||
Franchisee phones | 241 | 54 |
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