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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  AStrongest tierSpringHill Suites by Marriott Lodging 2026 FDD Remove |  AStrongest tierHome2 Suites by Hilton Lodging 2026 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Mar 31, 2026 | FDD issued Mar 30, 2026 |
Investment range | $13.2M – $32.0M | $18.1M – $26.6M |
Liquid capital | Not extracted | $400K – $800K |
Franchise fee | $75K | $100K |
Royalty rate | 5.5% | 6.0% |
Ad fund rate | 2.5% | 3.5% |
| Performance | ||
Avg gross sales | Partial, no system average | Partial, no system average |
Median gross sales | Not extracted | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not extracted |
Earnings metric | Not classified | Not classified |
| Risk | ||
Rating | AStrongest tier | AStrongest tier |
Verdict score | 73 / 100 | 81 / 100 |
SBA charge-off rate | Under 10 loans (8) | Limited · 66 loans |
SBA loans on record | 8 | 66 |
| Scale | ||
Total units | 579 | 731 |
Net change (latest yr) | +25 | +68 |
Signed, not yet open | Not extracted | 572 (0.78 per open outlet) |
Turnover rate | 0.2% | 0.0% |
| Contract | ||
Initial term (years) | 20 | 22 |
Renewal term (years) | Not extracted | Not extracted |
Initial training (hrs) | 198 | 127 |
| Contacts | ||
Franchisee phones | 612 | 27 |
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