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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2024, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Spherion logoAStrongest tier
Spherion
Business Services
2024 FDD
Remove
Instant Imprints logoDBelow average
Instant Imprints
Business Services
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 29, 2024
FDD issued Apr 21, 2025
Investment range
$214K – $343K
$188K – $365K
Liquid capital
$125K – $176K
$35K – $50K
Franchise fee
$40K
$40K
Royalty rate
25.0%
6.0%
Ad fund rate
Not extracted
2.0%
Performance
Avg gross sales
$6.0MPer franchisee, not per outlet
$465K
Median gross sales
$3.2MPer franchisee, not per outlet
$426K
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
DBelow average
Verdict score
80 / 100
31 / 100
SBA charge-off rate
Under 10 loans (5)
48.9% (n=48)
SBA loans on record
5
48
Scale
Total units
211
45
Net change (latest yr)
-6
-2
Signed, not yet open
0 (0.00 per open outlet)
1 (0.02 per open outlet)
Turnover rate
16.6%
14.3%
Contract
Initial term (years)
10
10
Renewal term (years)
5
10
Initial training (hrs)
Not extracted
256
Contacts
Franchisee phones
150
48

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