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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  BAbove averageSafeSplash Swim School Education 2025 FDD Remove |  CAverageSafari Kid Education 2025 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Apr 18, 2025 | FDD issued Mar 19, 2025 |
Investment range | $945K – $1.3M | $402K – $1.8M |
Liquid capital | $90K – $150K | $50K – $208K |
Franchise fee | $55K | $70K |
Royalty rate | 6.0% | 7.0% |
Ad fund rate | 2.0% | 1.5% |
| Performance | ||
Avg gross sales | $205KOutlet subset | No Item 19 representation |
Median gross sales | $156KOutlet subset | Not disclosed |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not disclosed |
Earnings metric | Average Gross Revenues | Not classified |
| Risk | ||
Rating | BAbove average | CAverage |
Verdict score | 48 / 100 | 41 / 100 |
SBA charge-off rate | Limited · 36 loans | Limited · 14 loans |
SBA loans on record | 36 | 14 |
| Scale | ||
Total units | 119 | 25 |
Net change (latest yr) | -13 | -1 |
Signed, not yet open | 35 (0.29 per open outlet) | 12 (0.48 per open outlet) |
Turnover rate | 19.3% | 4.0% |
| Contract | ||
Initial term (years) | 10 | 15 |
Renewal term (years) | 10 | 15 |
Initial training (hrs) | 130 | 97 |
| Contacts | ||
Franchisee phones | 69 | 29 |
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