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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2022, 2023, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Rod Works logoDBelow average
Rod Works
Home Services
2023 FDD
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LIME PAINTING logoAStrongest tier
LIME PAINTING
Home Services
2025 FDD
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RIVER POOLS® logoBAbove average
RIVER POOLS®
Home Services
2022 FDD
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Vitals
FDD filing
FDD issued Jan 1, 2023
FDD issued Apr 30, 2025
FDD issued Apr 30, 2022
Investment range
$145K – $261K
$127K – $277K
$114K – $288K
Liquid capital
$25K – $45K
$15K – $140K
$25K – $75K
Franchise fee
$35K
$60K
$50K
Royalty rate
5.0%
7.0%
12.0%
Ad fund rate
Not extracted
Not extracted
2.0%
Performance
Avg gross sales
No Item 19 representation
$1.0MPer franchisee, not per outlet
No Item 19 representation
Median gross sales
Not disclosed
$858KPer franchisee, not per outlet
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
DBelow average
AStrongest tier
BAbove average
Verdict score
35 / 100
76 / 100
63 / 100
SBA charge-off rate
Under 10 loans (2)
Limited · 27 loans
Under 10 loans (1)
SBA loans on record
2
27
1
Scale
Total units
9
92Territory count
17
Net change (latest yr)
0
+2
+6
Signed, not yet open
0 (0.00 per open outlet)
Not extracted
2 (0.12 per open outlet)
Turnover rate
11.1%
14.1%
11.8%
Contract
Initial term (years)
10
10
10
Renewal term (years)
10
10
10
Initial training (hrs)
103
120
101
Contacts
Franchisee phones
7
9
21

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