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FranchiseVerdict

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2 brands side-by-side

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indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2023, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Rocket Fizz logoAStrongest tier
Rocket Fizz
Quick-Service Restaurants
2026 FDD
Remove
Pokitomik logoCAverage
Pokitomik
Quick-Service Restaurants
2023 FDD
Remove
Vitals
FDD filing
FDD issued Mar 27, 2026
FDD issued Apr 27, 2023
Investment range
$130K – $288K
$128K – $288K
Liquid capital
$10K – $40K
$20K – $30K
Franchise fee
$25K
$29K
Royalty rate
5.0%
6.0%
Ad fund rate
2.0%
0.0%
Performance
Avg gross sales
$488K
Not extracted
Median gross sales
$411K
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
CAverage
Verdict score
90 / 100
39 / 100
SBA charge-off rate
Limited · 21 loans
Not SBA-matched
SBA loans on record
21
N/A
Scale
Total units
103
3
Net change (latest yr)
+2
0
Signed, not yet open
5 (0.05 per open outlet)
0 (0.00 per open outlet)
Turnover rate
5.8%
0.0%
Contract
Initial term (years)
10
10
Renewal term (years)
10
10
Initial training (hrs)
69
80
Contacts
Franchisee phones
111
2

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