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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
ORANGETHEORY FITNESS logoAStrongest tier
ORANGETHEORY FITNESS
Health & Fitness
 Remove
PLANET FITNESS logoAStrongest tier
PLANET FITNESS
Health & Fitness
 Remove
F45 Training logoDBelow average
F45 Training
Recreation & Entertainment
 Remove
Vitals
Investment range
$765K – $1.1M
$1.5M – $5.2M
$362K – $858K
Liquid capital
$171K – $171K
$68K – $469K
$60K – $100K
Franchise fee
$60K
$20K
$60K
Royalty rate
8.0%
7.0%
7.0%
Ad fund rate
3.0%
2.0%
2.0%
Performance
Avg gross sales
$802K
N/A
$481K
Median gross sales
$751K
N/A
$429K
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
P&L Bottom Line
Not classified
Risk
Rating
AStrongest tier
AStrongest tier
DBelow average
Verdict score
69 / 100
75 / 100
33 / 100
SBA charge-off rate
1.6%
0.0%
6.2%
SBA loans on record
455
173
242
Scale
Total units
1,224
2,568
708
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
13.6%
0.0%
9.8%
Contract
Initial term (years)
10
12
10
Renewal term (years)
10
12
10
Initial training (hrs)
22
94
120
Contacts
Franchisee phones
183
2,590
0

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