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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
These brands report different earnings metrics (Owner's Discretionary, Gross Sales). Financial figures may not be directly comparable.
Focus by buyer type
| Brand |  BAbove averageNET POSITIVE POOL SERVICES Cleaning & Maintenance 2025 FDD Remove |  BAbove averagePure Maintenance Cleaning & Maintenance 2025 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Apr 15, 2025 | 2025 FDD |
Investment range | $71K – $141K | $86K – $127K |
Liquid capital | $5K – $10K | $10K – $20K |
Franchise fee | $50K | $60K |
Royalty rate | 8.0% | 6.0% |
Ad fund rate | 1.0% | 2.0% |
| Performance | ||
Avg gross sales | $265K | $549KCompany-owned only1 outlet |
Median gross sales | $267K | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not extracted |
Earnings metric | Owner's Discretionary | Gross Sales |
| Risk | ||
Rating | BAbove average | BAbove average |
Verdict score | 58 / 100 | 50 / 100 |
SBA charge-off rate | Under 10 loans (1) | Not SBA-matched |
SBA loans on record | 1 | N/A |
| Scale | ||
Total units | 6 | 1 |
Net change (latest yr) | +2 | 0 |
Signed, not yet open | 0 (0.00 per open outlet) | 0 (0.00 per open outlet) |
Turnover rate | 0.0% | 0.0% |
| Contract | ||
Initial term (years) | 10 | 10 |
Renewal term (years) | 5 | 5 |
Initial training (hrs) | 52 | 49 |
| Contacts | ||
Franchisee phones | 6 | 0 |
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