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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  BAbove averageMONSTER TREE SERVICE Home Services 2025 FDD Remove |
|---|---|
| Vitals | |
FDD filing | 2025 FDD |
Investment range | $416K – $535K |
Liquid capital | $30K – $50K |
Franchise fee | $50K |
Royalty rate | 6.5% |
Ad fund rate | 1.0% |
| Performance | |
Avg gross sales | $1.3MPer franchisee, not per outlet |
Median gross sales | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | Not extracted |
Earnings metric | Gross Revenue |
| Risk | |
Rating | BAbove average |
Verdict score | 49 / 100 |
SBA charge-off rate | 8.3% (n=86) |
SBA loans on record | 86 |
| Scale | |
Total units | 176 |
Net change (latest yr) | -38 |
Signed, not yet open | 0 (0.00 per open outlet) |
Turnover rate | 27.3% |
| Contract | |
Initial term (years) | 10 |
Renewal term (years) | 10 |
Initial training (hrs) | 111 |
| Contacts | |
Franchisee phones | 77 |
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