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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Live Hydration Spa logoAStrongest tier
Live Hydration Spa
Healthcare
2025 FDD
Remove
The Covery logoDBelow average
The Covery
Healthcare
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 17, 2025
FDD issued Jun 1, 2025
Investment range
$228K – $396K
$260K – $383K
Liquid capital
$60K – $130K
$15K – $25K
Franchise fee
Not extractedMaster/area fee
$43K
Royalty rate
7.5%
6.8%
Ad fund rate
2.0%
Not extracted
Performance
Avg gross sales
$506KIncl. company outlets
$709KIncl. company outlets
Median gross sales
Not extracted
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
DBelow average
Verdict score
78 / 100
31 / 100
SBA charge-off rate
0.0% (n=13)
Under 10 loans (2)
SBA loans on record
13
2
Scale
Total units
32
18
Net change (latest yr)
+2
+1
Signed, not yet open
7 (0.22 per open outlet)
Not extracted
Turnover rate
12.5%
11.1%
Contract
Initial term (years)
10
10
Renewal term (years)
10
10
Initial training (hrs)
114
57
Contacts
Franchisee phones
1
13

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