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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (Owner Discretionary Profit $234,361, P&L Bottom Line, EBITDA). Financial figures may not be directly comparable.

Focus by buyer type

Brand	AStrongest tier Ideal Siding Home Services Remove	BAbove average WONDERLY LIGHTS Home Services Remove	BAbove average NerdsToGo Home Services Remove
Vitals
Investment range	$91K – $135K	$100K – $125K	$94K – $130K
Liquid capital	$20K – $40K	$6K – $15K	$15K – $30K
Franchise fee	$55K	$20K	$50K
Royalty rate	5.0%	7.0%	7.0%
Ad fund rate	1.0%	2.0%	2.0%
Performance
Avg gross sales	$1.1M	N/A	$357KOutlet subset
Median gross sales	$768K	N/A	$318KOutlet subset
Avg owner earnings Metric varies by brand. Check type below	$234K	N/A	N/A
Earnings metric	Owner Discretionary Profit $234,361	P&L Bottom Line	EBITDA
Risk
Rating	AStrongest tier	BAbove average	BAbove average
Verdict score	66 / 100	58 / 100	55 / 100
SBA charge-off rate	0.0%	0.0%	16.7%
SBA loans on record	1	1	30
Scale
Total units	59	43	31
Net change (latest yr)	N/A	N/A	N/A
Turnover rate	3.4%	0.0%	16.1%
Contract
Initial term (years)	5	10	10
Renewal term (years)	5	5	10
Initial training (hrs)	71	82	151
Contacts
Franchisee phones	48	28	44

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