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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2024, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Hawaii Fluid Art logoCAverage
Hawaii Fluid Art
Recreation & Entertainment
2024 FDD
Remove
Créatif logoBAbove average
Créatif
Recreation & Entertainment
2025 FDD
Remove
Vitals
FDD filing
FDD issued Apr 19, 2024
FDD issued Oct 16, 2025
Investment range
$182K – $340K
$205K – $343K
Liquid capital
$19K – $35K
$14K – $19K
Franchise fee
$65K
$35K
Royalty rate
8.0%
7.0%
Ad fund rate
2.0%
1.0%
Performance
Avg gross sales
Partial, no system average
Partial, no system average
Median gross sales
Not extracted
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Net Profit
Risk
Rating
CAverage
BAbove average
Verdict score
44 / 100
58 / 100
SBA charge-off rate
Limited · 15 loans
Not SBA-matched
SBA loans on record
15
N/A
Scale
Total units
24
6
Net change (latest yr)
+18
+1
Signed, not yet open
30 (1.25 per open outlet)
2 (0.33 per open outlet)
Turnover rate
12.5%
0.0%
Contract
Initial term (years)
10
10
Renewal term (years)
10
10
Initial training (hrs)
125
80
Contacts
Franchisee phones
21
10

Looking for a detailed head-to-head breakdown?

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