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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (PROFIT BEFORE OTHER EXPENSES (8), Net Income). Financial figures may not be directly comparable.

These figures come from FDDs of different years (2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Goldfish Swim School logoAStrongest tier
Goldfish Swim School
Education
2026 FDD
Remove
Casa de Corazon logoBAbove average
Casa de Corazon
Education
2025 FDD
Remove
Vitals
FDD filing
FDD issued Mar 6, 2026
FDD issued Apr 30, 2025
Investment range
$1.7M – $3.7M
$916K – $4.3M
Liquid capital
$75K – $350K
$150K – $250K
Franchise fee
$50K
$70K
Royalty rate
6.0%
7.0%
Ad fund rate
2.0%
2.0%
Performance
Avg gross sales
$2.0M
$2.4MIncl. company outlets
Median gross sales
$1.8M
$2.7MIncl. company outlets
Avg owner earnings
Metric varies by brand. Check type below
$561K
Not extracted
Earnings metric
PROFIT BEFORE OTHER EXPENSES (8)
Net Income
Risk
Rating
AStrongest tier
BAbove average
Verdict score
99 / 100
59 / 100
SBA charge-off rate
0.0% (n=106)
Limited · 13 loans
SBA loans on record
106
13
Scale
Total units
199
8
Net change (latest yr)
+20
+1
Signed, not yet open
Not extracted
Not extracted
Turnover rate
1.5%
0.0%
Contract
Initial term (years)
15
10
Renewal term (years)
5
10
Initial training (hrs)
116
80
Contacts
Franchisee phones
14
0

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