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FranchiseVerdict

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2 brands side-by-side

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indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2023, 2025). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Erik’s DeliCafe logoAStrongest tier
Erik’s DeliCafe
Quick-Service Restaurants
2025 FDD
Remove
JUICE IT UP! logoCAverage
JUICE IT UP!
Quick-Service Restaurants
2023 FDD
Remove
Vitals
FDD filing
FDD issued May 22, 2025
FDD issued Apr 20, 2023
Investment range
$201K – $552K
$236K – $514K
Liquid capital
$10K – $30K
$10K – $40K
Franchise fee
$35K
$30K
Royalty rate
5.0%
6.0%
Ad fund rate
2.5%
2.0%
Performance
Avg gross sales
$851KOutlet subset
$586K
Median gross sales
$844KOutlet subset
$556K
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
CAverage
Verdict score
89 / 100
40 / 100
SBA charge-off rate
0.0% (n=11)
29.6% (n=87)
SBA loans on record
11
87
Scale
Total units
28
84
Net change (latest yr)
0
+5
Signed, not yet open
0 (0.00 per open outlet)
11 (0.13 per open outlet)
Turnover rate
0.0%
4.8%
Contract
Initial term (years)
10
10
Renewal term (years)
10
5
Initial training (hrs)
176
110
Contacts
Franchisee phones
30
96

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