Juice It Up!
Bottom line
- Total investment $236K – $632K including a $30K franchise fee, 6.0% ongoing royalty.
- Average unit revenue of $586K/year (median $556K).
- Rated STRONG with a risk score of 54/100. SBA loan default rate of 0.0% across 129 loans (below the industry average).
- No protected territory and the franchisor reserves the right to compete in your area. Clarify territorial boundaries before signing.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one JUICE IT UP! unit return on the cash you put in?
Unlevered ROIC · per unit
13%
Below typical band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 JUICE IT UP! units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$351K
on $1.8M purchase
Total debt
$1.4M
SBA $0.9M + senior + seller note
Overview
About
Franchisees operate juice and smoothie retail locations, focusing on fresh-pressed juices, blended smoothies, and health-oriented beverages. Day-to-day operations include inventory management, customer service, staff scheduling, food prep, and local marketing to drive foot traffic and repeat customers.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 7 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Juice It Up! presents caution-level risk due to undisclosed profitability metrics, slow growth, litigation history, unprotected territory, and unclear corporate financial health.
Score breakdown · what drove the 54 / 100 rating
- 01MEDNo Item 19 (Average Net Income) disclosed — inability to assess actual profitability against $236k-$632k investment
- 02MINORSlow unit growth (6.4% YoY) with only 84 units suggests weak system momentum and saturated or struggling market
- 03HIGHLitigation history involving breach of contract and fraud allegations (2012 settlement) raises governance and partner reliability concerns
- 04MINORUnprotected territory creates direct competition risk from other franchisees and company-owned locations
- 05MINORHigh royalty floor ($200/week minimum = $10,400/year) burdens low-revenue locations and reduces breakeven flexibility
- 06HIGHGoing Concern flag = False suggests potential financial instability or covenant violations at corporate level
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
96 numbers
One-time purchase · CSV download · Validation questions included
FDD download
JUICE IT UP! · FDD (2024) PDF