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FranchiseVerdict

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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand
Econo Lodge logoATop Quintile
Econo Lodge
Lodging
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MHO Hotels logoDBelow Average
MHO Hotels
Lodging
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RODEWAY INN logoCAverage
RODEWAY INN
Lodging
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Vitals
Investment range
$175K – $955K
$72K – $1.2M
$109K – $702K
Liquid capital
$25K – $60K
$50K – $300K
$20K – $50K
Franchise fee
$30K
$10K
$25K
Royalty rate
5.0%
N/A
5.0%
Ad fund rate
3.5%
5.0%
3.5%
Performance
Avg gross sales
N/A
N/A
N/A
Median gross sales
N/A
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
N/A
Earnings metric
Not classified
Not classified
Not classified
Risk
Rating
ATop Quintile
DBelow Average
CAverage
Risk score
38 / 100
75 / 100
63 / 100
SBA charge-off rate
1.1%
N/A
4.0%
SBA loans on record
121
4
339
Scale
Total units
677
4
432
Net change (latest yr)
N/A
N/A
N/A
Turnover rate
8.0%
0.0%
11.6%
Contract
Initial term (years)
20
10
20
Renewal term (years)
N/A
5
N/A
Initial training (hrs)
79
58
57
Contacts
Franchisee phones
100
2
79

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