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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Days Inn logoBAbove average
Days Inn
Lodging
2026 FDD
Remove
Surestay logoBAbove average
Surestay
Lodging
2026 FDD
Remove
Vitals
FDD filing
FDD issued Mar 31, 2026
FDD issued Feb 27, 2026
Investment range
$248K – $3.6M
$881K – $2.9M
Liquid capital
$118K – $188K
$750K – $825K
Franchise fee
$35K
$25K
Royalty rate
5.5%
5.0%
Ad fund rate
3.8%
Not extracted
Performance
Avg gross sales
Partial, no system average
No Item 19 representation
Median gross sales
Not extracted
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Risk
Rating
BAbove average
BAbove average
Verdict score
58 / 100
59 / 100
SBA charge-off rate
10.2% (n=1,098)
4.5% (n=58)
SBA loans on record
1,098
58
Scale
Total units
1,201
16
Net change (latest yr)
-34
+11
Signed, not yet open
61 (0.05 per open outlet)
2 (0.13 per open outlet)
Turnover rate
6.1%
6.3%
Contract
Initial term (years)
20
15
Renewal term (years)
Not extracted
15
Initial training (hrs)
75
Not extracted
Contacts
Franchisee phones
1,143
99

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