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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  BAbove averageCrowne Plaza Lodging 2024 FDD Remove | CAverage Vignette Collection Lodging 2024 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Mar 28, 2024 | FDD issued Mar 28, 2024 |
Investment range | $16.7M – $77.8M | $17.4M – $82.1M |
Liquid capital | $300K – $625K | $1.0M – $2.0M |
Franchise fee | $75K | $75K |
Royalty rate | 5.0% | 5.0% |
Ad fund rate | 3.0% | 3.5% |
| Performance | ||
Avg gross sales | Partial, no system average | No Item 19 representation |
Median gross sales | Not extracted | Not disclosed |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not disclosed |
Earnings metric | Not classified | Not classified |
| Risk | ||
Rating | BAbove average | CAverage |
Verdict score | 58 / 100 | 40 / 100 |
SBA charge-off rate | Not SBA-matched | Not SBA-matched |
SBA loans on record | N/A | N/A |
| Scale | ||
Total units | 85 | 1 |
Net change (latest yr) | -2 | +1 |
Signed, not yet open | 6 (0.07 per open outlet) | 2 (2.00 per open outlet) |
Turnover rate | 3.5% | 0.0% |
| Contract | ||
Initial term (years) | 20 | 20 |
Renewal term (years) | Not extracted | Not extracted |
Initial training (hrs) | 1,205 | 693 |
| Contacts | ||
Franchisee phones | 100 | 5 |
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