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FranchiseVerdict

Compare

4 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2023, 2024, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
C12 Group logoAStrongest tier
C12 Group
Business Services
2024 FDD
Remove
Focus CFO logoBAbove average
Focus CFO
Business Services
2026 FDD
Remove
Foliage Design Systems logoBAbove average
Foliage Design Systems
Business Services
2023 FDD
Remove
Right Left Agency logoBAbove average
Right Left Agency
Business Services
2024 FDD
Remove
Vitals
FDD filing
FDD issued Apr 1, 2024
FDD issued Apr 14, 2026
FDD issued Feb 10, 2023
FDD issued Mar 1, 2024
Investment range
$37K – $67K
$36K – $64K
$44K – $64K
$33K – $65K
Liquid capital
$500 – $3K
$1K – $5K
$4K – $7K
$3K – $18K
Franchise fee
$13K
$28K
$20K
$25K
Royalty rate
30.0%
Set by a formula
6.0%
8.0%
Ad fund rate
Not extracted
Not extracted
0.0%
2.0%
Performance
Avg gross sales
$618K
No Item 19 representation
Partial, no system averageOutlets $15K-$1.3M
$954KCompany-owned only1 outlet
Median gross sales
$381K
Not disclosed
Not extracted
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
BAbove average
BAbove average
Verdict score
91 / 100
48 / 100
49 / 100
50 / 100
SBA charge-off rate
Not SBA-matched
Not SBA-matched
Under 10 loans (4)
Not SBA-matched
SBA loans on record
N/A
N/A
4
N/A
Scale
Total units
65
65
22
1
Net change (latest yr)
0
+6
-1
0
Signed, not yet open
0 (0.00 per open outlet)
0 (0.00 per open outlet)
Not extracted
0 (0.00 per open outlet)
Turnover rate
1.5%
7.7%
4.5%
0.0%
Contract
Initial term (years)
1
10
10
5
Renewal term (years)
1
Not extracted
5
5
Initial training (hrs)
302
192
68
140
Contacts
Franchisee phones
1
9
13
0

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