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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These figures come from FDDs of different years (2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
BEN’S SOFT PRETZELS logoAStrongest tier
BEN’S SOFT PRETZELS
Quick-Service Restaurants
2026 FDD
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Snappy Tomato Pizza logoBAbove average
Snappy Tomato Pizza
Quick-Service Restaurants
2025 FDD
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Vitals
FDD filing
FDD issued May 13, 2026
FDD issued Jul 16, 2025
Investment range
$122K – $345K
$121K – $351K
Liquid capital
$20K – $40K
$10K – $30K
Franchise fee
$30K
$25K
Royalty rate
6.0%
5.0%
Ad fund rate
1.5%
3.5%
Performance
Avg gross sales
Partial, no system average
No Item 19 representation
Median gross sales
Not extracted
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
Verdict score
88 / 100
49 / 100
SBA charge-off rate
0.0% (n=10)
20.0% (n=30)
SBA loans on record
10
30
Scale
Total units
88
43
Net change (latest yr)
+3
-1
Signed, not yet open
6 (0.07 per open outlet)
Not extracted
Turnover rate
3.4%
2.4%
Contract
Initial term (years)
5
10
Renewal term (years)
5
5
Initial training (hrs)
24
301
Contacts
Franchisee phones
52
46

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