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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Aroma Joe's logoAStrongest tier
Aroma Joe's
Quick-Service Restaurants
2025 FDD
Remove
THE OUTSIDE SCOOP logoCAverage
THE OUTSIDE SCOOP
Quick-Service Restaurants
2025 FDD
Remove
Vitals
FDD filing
FDD issued Mar 10, 2025
2025 FDD
Investment range
$598K – $1.8M
$222K – $2.2M
Liquid capital
$10K – $30K
$25K – $50K
Franchise fee
$25K
$25K
Royalty rate
8.0%
4.0%
Ad fund rate
3.5%
0.0%
Performance
Avg gross sales
$921KOutlet subset
Partial, no system average
Median gross sales
Not extracted
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not extracted
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
CAverage
Verdict score
78 / 100
41 / 100
SBA charge-off rate
Limited · 39 loans
Not SBA-matched
SBA loans on record
39
N/A
Scale
Total units
120
0
Net change (latest yr)
+8
Not extracted
Signed, not yet open
64 (0.53 per open outlet)
0
Turnover rate
0.0%
Not extracted
Contract
Initial term (years)
10
10
Renewal term (years)
10
5
Initial training (hrs)
71
50
Contacts
Franchisee phones
115
3

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