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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  BAbove averageAqua-Tots Swim School Education 2026 FDD Remove |  AStrongest tierGoldfish Swim School Education 2026 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Apr 14, 2026 | FDD issued Mar 6, 2026 |
Investment range | $1.6M – $2.9M | $1.7M – $3.7M |
Liquid capital | $40K – $115K | $75K – $350K |
Franchise fee | $50K | $50K |
Royalty rate | 6.0% | 6.0% |
Ad fund rate | 2.0% | 2.0% |
| Performance | ||
Avg gross sales | $1.1M | $2.0M |
Median gross sales | $1.0M | $1.8M |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | $561K |
Earnings metric | Not classified | PROFIT BEFORE OTHER EXPENSES (8) |
| Risk | ||
Rating | BAbove average | AStrongest tier |
Verdict score | 56 / 100 | 99 / 100 |
SBA charge-off rate | Not SBA-matched | 0.0% (n=106) |
SBA loans on record | N/A | 106 |
| Scale | ||
Total units | 139 | 199 |
Net change (latest yr) | +7 | +20 |
Signed, not yet open | 7 (0.05 per open outlet) | Not extracted |
Turnover rate | 0.0% | 1.5% |
| Contract | ||
Initial term (years) | 10 | 15 |
Renewal term (years) | 10 | 5 |
Initial training (hrs) | 147 | 116 |
| Contacts | ||
Franchisee phones | 118 | 14 |
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