Wateria vs Town Pride
Franchise Comparison 2026
Both Wateria and Town Pride are retail franchises. Wateria requires an investment of $134K – $203K while Town Pride requires $109K – $210K. Neither Wateria nor Town Pride makes a financial performance representation in Item 19 of its FDD — a voluntary item under the FTC Franchise Rule — so the two cannot be compared on disclosed unit revenue. FranchiseVerdict rates Wateria C (Average) and Town Pride C (Average).
| Metric | Wateria | Town Pride |
|---|---|---|
| Verdict Grade | CAverage | CAverage |
| Investment Range | $134K – $203K | $109K – $210K |
| Franchise Fee | $30K | $30K |
| Royalty Rate | Purified Water: 2 Cents per Gallon; Alkaline Water: 35% of gross sales for first 2,000 gallons, 30% for 2,001-3,000 gallons, 27.5% for 3,001-4,500 gallons, and 25% for 4,501+ gallons sold. | 5.0% |
| Average Revenue (Item 19) | N/ANo Item 19 representation | N/ANo Item 19 representation |
| SBA Charge-Off Rate | Limited data | N/A |
| Total Units | 1 | 1 |
| Unit Growth (YoY) | +1 units | +0 units |
| Year Began Franchising | 2024 | 2024 |
| FDD Year | 2025 | 2024 |
Investment Range
$134K – $203K
$109K – $210K
Franchise Fee
$30K
$30K
Royalty Rate
Purified Water: 2 Cents per Gallon; Alkaline Water: 35% of gross sales for first 2,000 gallons, 30% for 2,001-3,000 gallons, 27.5% for 3,001-4,500 gallons, and 25% for 4,501+ gallons sold.
5.0%
Average Revenue (Item 19)
N/ANo Item 19 representation
N/ANo Item 19 representation
SBA Charge-Off Rate
Limited data
N/A
Total Units
1
1
Unit Growth (YoY)
+1 units
+0 units
Year Began Franchising
2024
2024
FDD Year
2025
2024