Bottom line
- Total investment $109K – $210K including a $30K franchise fee, 5.0% ongoing royalty.
- No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
- Rated MODERATE with a risk score of 65/100.
- No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Town Pride unit return on the cash you put in?
Unlevered ROIC · per unit
35%
In Yale's "attractive" band (30–60%)
Overview
About
Town Pride franchisees operate a local retail or service business serving their protected territory. Day-to-day responsibilities likely include customer service, inventory/operations management, local marketing, and staff supervision while adhering to brand standards and paying 5% royalties on gross sales.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 14 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Town Pride is an early-stage, single-unit franchise with opaque financial performance and unproven scalability, presenting significant execution and return-on-investment risk.
Score breakdown · what drove the 65 / 100 rating
- 01MINOROnly 1 unit in system with unknown growth trajectory indicates minimal network and unproven scalability
- 02MINORNo Item 19 financial disclosure (average revenue/net income) prevents validation of ROI claims and profitability
- 03MINORHigh initial investment range ($108,550-$210,000) with 5% royalty lacks transparent earnings data to justify cost
- 04MEDSingle-unit franchise system suggests early-stage concept with limited operational history and franchisor support infrastructure
- 05MINORProtected territory is insufficient offset to lack of proven unit economics and system maturation
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
14 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Town Pride · FDD (2024) PDF