The Vitamin Shoppe vs Generator Supercenter
Franchise Comparison 2026
Both The Vitamin Shoppe and Generator Supercenter are retail franchises. The Vitamin Shoppe requires an investment of $484K – $985K while Generator Supercenter requires $505K – $898K. In terms of revenue, Generator Supercenter reports higher average unit revenue at $4.6M. Generator Supercenter has SBA lending data on file with a 3.7% charge-off rate. FranchiseVerdict rates The Vitamin Shoppe A (Top Quintile) and Generator Supercenter A (Top Quintile).
| Metric | The Vitamin Shoppe | Generator Supercenter |
|---|---|---|
| Verdict Grade | ATop QuintileTop Quintile | ATop QuintileTop Quintile |
| Investment Range | $484K – $985K | $505K – $898K |
| Franchise Fee | $40K | $50K |
| Royalty Rate | 5.0% | 4.0% |
| Average Revenue (Item 19) | $1.5M | $4.6M |
| SBA Charge-Off Rate | N/A | 3.7% (27 loans) |
| Total Units | 671 | 65 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2021 | 2017 |
| FDD Year | 2024 | 2026 |
Investment Range
$484K – $985K
$505K – $898K
Franchise Fee
$40K
$50K
Royalty Rate
5.0%
4.0%
Average Revenue (Item 19)
$1.5M
$4.6M
SBA Charge-Off Rate
N/A
3.7% (27 loans)
Total Units
671
65
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2021
2017
FDD Year
2024
2026