Is The Honey Baked Ham Co. or Wahoo's Fish Taco cheaper to open?

The Honey Baked Ham Co. costs $514,200–$829,600 and Wahoo's Fish Taco costs $546,500–$792,500 to open (FDD Item 7). The Honey Baked Ham Co. has the lower entry cost.

Which is the better franchise, The Honey Baked Ham Co. or Wahoo's Fish Taco?

FranchiseVerdict grades The Honey Baked Ham Co. A and Wahoo's Fish Taco B, from FDD Items 5–7, 19–21 and SBA loan performance. See the full side-by-side above.

The Honey Baked Ham Co. vs Wahoo's Fish Taco

Franchise Comparison 2026

Both The Honey Baked Ham Co. and Wahoo's Fish Taco are quick-service restaurants franchises. The Honey Baked Ham Co. requires an investment of $514K – $830K while Wahoo's Fish Taco requires $547K – $793K. The Honey Baked Ham Co. discloses average revenue of $984K; Wahoo's Fish Taco makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Note: Reported as net sales, not gross sales. FranchiseVerdict rates The Honey Baked Ham Co. A (Strongest tier) and Wahoo's Fish Taco B (Above average).

Metric	The Honey Baked Ham Co.	Wahoo's Fish Taco
Verdict Grade	AStrongest tier	BAbove average
Investment Range	$514K – $830K	$547K – $793K
Franchise Fee	$20K	$40K
Royalty Rate	6.0%	5.0%
Average Revenue (Item 19)	$984K	N/ANo Item 19 representation
SBA Charge-Off Rate	Limited data	Limited data
Total Units	448	42
Unit Growth (YoY)	+4 units	-2 units
Year Began Franchising	1998	1998
FDD Year	2026	2024