Sprinkles Cupcakes Bakery vs Russo’s New York Pizzeria
Franchise Comparison 2026
Both Sprinkles Cupcakes Bakery and Russo’s New York Pizzeria are full-service restaurants franchises. Sprinkles Cupcakes Bakery requires an investment of $725K – $1.2M while Russo’s New York Pizzeria requires $439K – $1.5M. In terms of revenue, Sprinkles Cupcakes Bakery reports higher average unit revenue at $1.4M. Note: Company-owned outlets only - not franchisee performance. FranchiseVerdict rates Sprinkles Cupcakes Bakery B (Above average) and Russo’s New York Pizzeria F (Weakest tier).
| Metric | Sprinkles Cupcakes Bakery | Russo’s New York Pizzeria |
|---|---|---|
| Verdict Grade | BAbove average | FWeakest tier |
| Investment Range | $725K – $1.2M | $439K – $1.5M |
| Franchise Fee | $40K | $35K |
| Royalty Rate | 5.0% | 6.0% |
| Average Revenue (Item 19) | $1.4MCompany-owned only | $882K |
| SBA Charge-Off Rate | N/A | Limited data |
| Total Units | 24 | 34 |
| Unit Growth (YoY) | +1 units | -1 units |
| Year Began Franchising | 2021 | 1998 |
| FDD Year | 2025 | 2025 |
Investment Range
$725K – $1.2M
$439K – $1.5M
Franchise Fee
$40K
$35K
Royalty Rate
5.0%
6.0%
Average Revenue (Item 19)
$1.4MCompany-owned only
$882K
SBA Charge-Off Rate
N/A
Limited data
Total Units
24
34
Unit Growth (YoY)
+1 units
-1 units
Year Began Franchising
2021
1998
FDD Year
2025
2025