Rooster & Rice vs Wetzel’s Pretzels
Franchise Comparison 2026
Both Rooster & Rice and Wetzel’s Pretzels are quick-service restaurants franchises. Rooster & Rice requires an investment of $354K – $560K while Wetzel’s Pretzels requires $189K – $725K. In terms of revenue, Wetzel’s Pretzels reports higher average unit revenue at $813K. Wetzel’s Pretzels has SBA lending data on file with a 4.9% charge-off rate. FranchiseVerdict rates Rooster & Rice C (Average) and Wetzel’s Pretzels A (Strongest tier).
| Metric | Rooster & Rice | Wetzel’s Pretzels |
|---|---|---|
| Verdict Grade | CAverage | AStrongest tier |
| Investment Range | $354K – $560K | $189K – $725K |
| Franchise Fee | $35K | $40K |
| Royalty Rate | 5.0% | 7.0% |
| Average Revenue (Item 19) | $797KCompany-owned only | $813K |
| SBA Charge-Off Rate | N/A | 4.9% (87 loans) |
| Total Units | 8 | 458 |
| Unit Growth (YoY) | +0 units | +33 units |
| Year Began Franchising | 2021 | 1995 |
| FDD Year | 2025 | 2026 |
Investment Range
$354K – $560K
$189K – $725K
Franchise Fee
$35K
$40K
Royalty Rate
5.0%
7.0%
Average Revenue (Item 19)
$797KCompany-owned only
$813K
SBA Charge-Off Rate
N/A
4.9% (87 loans)
Total Units
8
458
Unit Growth (YoY)
+0 units
+33 units
Year Began Franchising
2021
1995
FDD Year
2025
2026