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FranchiseVerdict

goGLOW vs The Shade

Franchise Comparison 2026

Both goGLOW and The Shade are personal care & beauty franchises. goGLOW requires an investment of $283K – $497K while The Shade requires $295K – $482K. goGLOW discloses average revenue of $641K; The Shade does not report Item 19 data. FranchiseVerdict rates goGLOW A (Top Quintile) and The Shade D (Below Average).

Investment Range
$283K – $497K
$295K – $482K
Franchise Fee
$60K
$50K
Royalty Rate
The greater of: (i) 8% of the Net Revenue; or (ii) the applicable minimum Royalty Fee
8.0%
Average Revenue (Item 19)
$641K
N/A
SBA Charge-Off Rate
Limited data
N/A
Total Units
10
0
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2024
2026
FDD Year
2025
2026