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FranchiseVerdict

goGLOW vs The Shade

Franchise Comparison 2026

Both goGLOW and The Shade are personal care & beauty franchises. goGLOW requires an investment of $283K – $497K while The Shade requires $295K – $482K. goGLOW discloses average revenue of $663K; The Shade makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Note: Company-owned outlets only - not franchisee performance; Reported as net sales, not gross sales. FranchiseVerdict rates goGLOW C (Average) and The Shade C (Average).

Investment Range
$283K – $497K
$295K – $482K
Franchise Fee
$60K
$50K
Royalty Rate
8.0%
8.0%
Average Revenue (Item 19)
$663KCompany-owned only
N/ANo Item 19 representation
SBA Charge-Off Rate
Limited data
N/A
Total Units
10
0
Unit Growth (YoY)
+7 units
+0 units
Year Began Franchising
2024
2026
FDD Year
2025
2026