Crumbl Cookies vs Tous Les Jours
Franchise Comparison 2026
Both Crumbl Cookies and Tous Les Jours are quick-service restaurants franchises. Crumbl Cookies requires an investment of $849K – $1.5M while Tous Les Jours requires $718K – $1.6M. In terms of revenue, Tous Les Jours reports higher average unit revenue at $1.9M. On SBA loan performance, Crumbl Cookies has a lower charge-off rate (0.0%) compared to Tous Les Jours (8.3%). FranchiseVerdict rates Crumbl Cookies A (Strongest tier) and Tous Les Jours A (Strongest tier).
| Metric | Crumbl Cookies | Tous Les Jours |
|---|---|---|
| Verdict Grade | AStrongest tierStrongest tier | AStrongest tierStrongest tier |
| Investment Range | $849K – $1.5M | $718K – $1.6M |
| Franchise Fee | $50K | $40K |
| Royalty Rate | 8.0% | 5.0% |
| Average Revenue (Item 19) | $1.1M | $1.9M |
| SBA Charge-Off Rate | 0.0% (292 loans) | 8.3% (76 loans) |
| Total Units | 1,101 | 149 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2018 | 2009 |
| FDD Year | 2026 | 2025 |
Investment Range
$849K – $1.5M
$718K – $1.6M
Franchise Fee
$50K
$40K
Royalty Rate
8.0%
5.0%
Average Revenue (Item 19)
$1.1M
$1.9M
SBA Charge-Off Rate
0.0% (292 loans)
8.3% (76 loans)
Total Units
1,101
149
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2018
2009
FDD Year
2026
2025