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FranchiseVerdict

Athletes HQ vs THE MAX CHALLENGE

Franchise Comparison 2026

Both Athletes HQ and THE MAX CHALLENGE are health & fitness franchises. Athletes HQ requires an investment of $179K – $346K while THE MAX CHALLENGE requires $151K – $349K. FranchiseVerdict rates Athletes HQ B (Above average) and THE MAX CHALLENGE B (Above average).

Investment Range
$179K – $346K
$151K – $349K
Franchise Fee
$25K
$40K
Royalty Rate
$300/week for first 52 weeks after opening, then $500/week thereafter (flat weekly royalty fee, not revenue-based)
7.0%
Average Revenue (Item 19)
N/AIncl. company outlets
N/ANo Item 19 representation
SBA Charge-Off Rate
N/A
Limited data
Total Units
3
36
Unit Growth (YoY)
+0 units
-1 units
Year Began Franchising
2022
2013
FDD Year
2026
2025