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FranchiseVerdict

Anytime Fitness vs True Movement

Franchise Comparison 2026

Both Anytime Fitness and True Movement are health & fitness franchises. Anytime Fitness requires an investment of $539K – $905K while True Movement requires $338K – $1.1M. Anytime Fitness discloses average revenue of $447K; True Movement makes no financial performance representation in its Item 19, which is voluntary under the FTC Franchise Rule. Anytime Fitness has SBA lending data on file with a 11.7% charge-off rate. FranchiseVerdict rates Anytime Fitness B (Above average) and True Movement D (Below average).

Investment Range
$539K – $905K
$338K – $1.1M
Franchise Fee
$43K
$50K
Royalty Rate
Flat $842/month per center (not currently percentage-based); franchisor may convert to up to 8% of Gross Revenue with 30 days' notice
7.0%
Average Revenue (Item 19)
$447K
N/ANo Item 19 representation
SBA Charge-Off Rate
11.7% (1108 loans)
N/A
Total Units
2,282
0
Unit Growth (YoY)
-19 units
+0 units
Year Began Franchising
2002
2025
FDD Year
2026
2025