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FranchiseVerdict

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4 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (4-Wall EBITDA, Net Income). Financial figures may not be directly comparable.

These figures come from FDDs of different years (2022, 2023, 2025, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
We, The Pizza logoBAbove average
We, The Pizza
Quick-Service Restaurants
2023 FDD
Remove
Nothing Bundt Cakes logoAStrongest tier
Nothing Bundt Cakes
Quick-Service Restaurants
2025 FDD
Remove
Jeff's Bagel Run logoBAbove average
Jeff's Bagel Run
Quick-Service Restaurants
2026 FDD
Remove
Just Salad logoBAbove average
Just Salad
Quick-Service Restaurants
2022 FDD
Remove
Vitals
FDD filing
FDD issued Mar 24, 2023
FDD issued Apr 28, 2025
FDD issued Mar 20, 2026
FDD issued Apr 1, 2022
Investment range
$673K – $896K
$667K – $907K
$576K – $998K
$306K – $1.3M
Liquid capital
$25K – $50K
$75K – $75K
$58K – $85K
$25K – $30K
Franchise fee
$50K
$45K
$30K
$30K
Royalty rate
5.5%
6.0%
6.0%
6.0%
Ad fund rate
1.5%
5.0%
2.0%
1.5%
Performance
Avg gross sales
No Item 19 representation
$1.5MNet sales
Partial, no system averageOutlets $807K-$1.4M
No Item 19 representation
Median gross sales
Not disclosed
$1.4M
$1.3MCompany-owned only
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not disclosed
$317K
Not extracted
Not disclosed
Earnings metric
Not classified
4-Wall EBITDA
Net Income
Not classified
Risk
Rating
BAbove average
AStrongest tier
BAbove average
BAbove average
Verdict score
60 / 100
98 / 100
61 / 100
63 / 100
SBA charge-off rate
Under 10 loans (1)
0.0% (n=283)
Under 10 loans (2)
Under 10 loans (1)
SBA loans on record
1
283
2
1
Scale
Total units
5
660
25
47
Net change (latest yr)
0
+101
+13
+2
Signed, not yet open
0 (0.00 per open outlet)
87 (0.13 per open outlet)
26 (1.04 per open outlet)
0 (0.00 per open outlet)
Turnover rate
0.0%
0.0%
0.0%
0.0%
Contract
Initial term (years)
10
10
10
10
Renewal term (years)
5
10
10
10
Initial training (hrs)
178
160
80
276
Contacts
Franchisee phones
2
656
33
5

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