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FranchiseVerdict

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3 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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These brands report different earnings metrics (Average Unit Volume / Gross Sales (AUV), P&L Bottom Line). Financial figures may not be directly comparable.

These figures come from FDDs of different years (2024, 2026). Costs, fees and unit counts change from one filing to the next, so the older column may be out of date.

Focus by buyer type

Brand
Tierra Encantada logoAStrongest tier
Tierra Encantada
Education
2026 FDD
Remove
KID’S HAVEN logoCAverage
KID’S HAVEN
Education
2024 FDD
Remove
Mobius logoCAverage
Mobius
Education
2026 FDD
Remove
Vitals
FDD filing
FDD issued Mar 20, 2026
FDD issued Jun 6, 2024
FDD issued Jan 31, 2026
Investment range
$1.6M – $4.5M
$324K – $6.4M
$1.9M – $4.8M
Liquid capital
$150K – $300K
$75K – $125K
$100K – $250K
Franchise fee
$60K
$50K
$40K
Royalty rate
7.0%
6.0%
7.0%
Ad fund rate
1.0%
1.0%
2.0%
Performance
Avg gross sales
$3.0M2 outlets
No Item 19 representation
Partial, no system average
Median gross sales
$3.0M2 outlets
Not disclosed
Not extracted
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Not extracted
Earnings metric
Average Unit Volume / Gross Sales (AUV)
Not classified
P&L Bottom Line
Risk
Rating
AStrongest tier
CAverage
CAverage
Verdict score
70 / 100
39 / 100
38 / 100
SBA charge-off rate
Under 10 loans (2)
Under 10 loans (1)
Not SBA-matched
SBA loans on record
2
1
N/A
Scale
Total units
16
1
1
Net change (latest yr)
+2
0
0
Signed, not yet open
13 (0.81 per open outlet)
0 (0.00 per open outlet)
Not extracted
Turnover rate
0.0%
0.0%
0.0%
Contract
Initial term (years)
10
10
5
Renewal term (years)
10
5
5
Initial training (hrs)
104
239
68
Contacts
Franchisee phones
18
3
0

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