Compare
Compare up to 5 brands side by side
indicates the clear winner per row. Ties and missing data are not highlighted.
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand | TCBY Quick-Service Restaurants 2025 FDD Remove | Matari Coffee Quick-Service Restaurants 2025 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Apr 30, 2025 | FDD issued Mar 17, 2025 |
Investment range | $488K – $699K | $469K – $721K |
Liquid capital | $8K – $12K | $20K – $40K |
Franchise fee | $35K | $40K |
Royalty rate | 6.0% | 5.0% |
Ad fund rate | 3.0% | 2.0% |
| Performance | ||
Avg gross sales | $429K | Partial, no system average |
Median gross sales | $397K | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | Not extracted | Not extracted |
Earnings metric | Not classified | Not classified |
| Risk | ||
Rating | BAbove average | DBelow average |
Verdict score | 53 / 100 | 31 / 100 |
SBA charge-off rate | 22.8% (n=211) | Not SBA-matched |
SBA loans on record | 211 | N/A |
| Scale | ||
Total units | 125 | 2 |
Net change (latest yr) | -26 | 0 |
Signed, not yet open | 1 (0.01 per open outlet) | Not extracted |
Turnover rate | 18.4% | 0.0% |
| Contract | ||
Initial term (years) | 10 | 10 |
Renewal term (years) | 10 | 10 |
Initial training (hrs) | 41 | 50 |
| Contacts | ||
Franchisee phones | 120 | 1 |
Looking for a detailed head-to-head breakdown?
Read the TCBY vs Matari Coffee editorial comparison →Need franchisee contacts for these brands?
Save with a contact bundle →