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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  AStrongest tierMuseum of Illusions Recreation & Entertainment 2025 FDD Remove |  AStrongest tierUrban Air Adventure Park Recreation & Entertainment 2025 FDD Remove |
|---|---|---|
| Vitals | ||
FDD filing | FDD issued Jul 30, 2025 | FDD issued Apr 14, 2025 |
Investment range | $1.9M – $6.6M | $3.1M – $5.8M |
Liquid capital | $75K – $200K | $120K – $240K |
Franchise fee | $100K | $100K |
Royalty rate | 15.0% | 7.0% |
Ad fund rate | 0.0% | 0.0% |
| Performance | ||
Avg gross sales | $3.0M | Partial, no system averageOutlets $1.2M-$13.3M |
Median gross sales | $3.3M | Not extracted |
Avg owner earnings Metric varies by brand. Check type below | $1.4M | Not extracted |
Earnings metric | EBITDA | EBITDA |
| Risk | ||
Rating | AStrongest tier | AStrongest tier |
Verdict score | 75 / 100 | 79 / 100 |
SBA charge-off rate | Not SBA-matched | 4.6% (n=145) |
SBA loans on record | N/A | 145 |
| Scale | ||
Total units | 20 | 197 |
Net change (latest yr) | +1 | +14 |
Signed, not yet open | 0 (0.00 per open outlet) | 206 (1.05 per open outlet) |
Turnover rate | 0.0% | 1.5% |
| Contract | ||
Initial term (years) | 10 | 10 |
Renewal term (years) | 10 | 5 |
Initial training (hrs) | 49 | 177 |
| Contacts | ||
Franchisee phones | 5 | 5 |
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