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FranchiseVerdict

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2 brands side-by-side

Compare up to 5 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Hyatt House logoAStrongest tier
Hyatt House
Lodging
2026 FDD
Remove
Caption by Hyatt logoBAbove average
Caption by Hyatt
Lodging
2026 FDD
Remove
Vitals
FDD filing
2026 FDD
2026 FDD
Investment range
$26.9M – $33.4M
$25.0M – $31.6M
Liquid capital
$276K – $525K
$360K – $675K
Franchise fee
$75K
$95K
Royalty rate
5.0%
5.0%
Ad fund rate
3.5%
3.5%
Performance
Avg gross sales
Partial, no system average
No Item 19 representation
Median gross sales
Not extracted
Not disclosed
Avg owner earnings
Metric varies by brand. Check type below
Not extracted
Not disclosed
Earnings metric
Not classified
Not classified
Risk
Rating
AStrongest tier
BAbove average
Verdict score
74 / 100
49 / 100
SBA charge-off rate
Under 10 loans (3)
Not SBA-matched
SBA loans on record
3
N/A
Scale
Total units
121
1
Net change (latest yr)
+3
0
Signed, not yet open
60 (0.50 per open outlet)
4 (4.00 per open outlet)
Turnover rate
0.0%
0.0%
Contract
Initial term (years)
20
20
Renewal term (years)
10
10
Initial training (hrs)
36
64
Contacts
Franchisee phones
100
15

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