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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

How winners are chosen

Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.

Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.

A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.

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Focus by buyer type

Brand
Econo Lodge logoBAbove average
Econo Lodge
Lodging
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RODEWAY INN logoBAbove average
RODEWAY INN
Lodging
Remove
Vitals
Investment range
$175K – $955K
$109K – $702K
Liquid capital
$10K – $30K
$10K – $25K
Franchise fee
$30K
$25K
Royalty rate
5.0%
5.0%
Ad fund rate
3.5%
3.5%
Performance
Avg gross sales
N/A
N/A
Median gross sales
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
BAbove average
BAbove average
Verdict score
55 / 100
53 / 100
SBA charge-off rate
1.1%
4.0%
SBA loans on record
121
339
Scale
Total units
677
432
Net change (latest yr)
N/A
N/A
Turnover rate
8.0%
11.6%
Contract
Initial term (years)
20
20
Renewal term (years)
N/A
N/A
Initial training (hrs)
79
57
Contacts
Franchisee phones
78
69

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Read the Econo Lodge vs RODEWAY INN editorial comparison →

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