Wet Willie’s vs Dunkin Donuts
Franchise Comparison 2026
Both Wet Willie’s and Dunkin Donuts are full-service restaurants franchises. Wet Willie’s requires an investment of $717K – $1.6M while Dunkin Donuts requires $532K – $1.8M. In terms of revenue, Wet Willie’s reports higher average unit revenue at $2.8M. Note: Based on only 2 outlets. Dunkin Donuts has SBA lending data on file with a 7.5% charge-off rate. FranchiseVerdict rates Wet Willie’s B (Above average) and Dunkin Donuts A (Strongest tier).
| Metric | Wet Willie’s | Dunkin Donuts |
|---|---|---|
| Verdict Grade | BAbove averageAbove average | AStrongest tierStrongest tier |
| Investment Range | $717K – $1.6M | $532K – $1.8M |
| Franchise Fee | $35K | $40K |
| Royalty Rate | 5.0% | 5.9% |
| Average Revenue (Item 19) | $2.8Mn=2 | $1.4M |
| SBA Charge-Off Rate | N/A | 7.5% (1341 loans) |
| Total Units | 11 | 8,780 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2006 | 1955 |
| FDD Year | 2023 | 2026 |
Investment Range
$717K – $1.6M
$532K – $1.8M
Franchise Fee
$35K
$40K
Royalty Rate
5.0%
5.9%
Average Revenue (Item 19)
$2.8Mn=2
$1.4M
SBA Charge-Off Rate
N/A
7.5% (1341 loans)
Total Units
11
8,780
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2006
1955
FDD Year
2023
2026