Is We Dat’s Chicken and Shrimp or BEN’S SOFT PRETZELS cheaper to open?

We Dat’s Chicken and Shrimp costs $181,150–$282,000 and BEN’S SOFT PRETZELS costs $122,200–$344,500 to open (FDD Item 7). BEN’S SOFT PRETZELS has the lower entry cost.

Which is the better franchise, We Dat’s Chicken and Shrimp or BEN’S SOFT PRETZELS?

FranchiseVerdict grades We Dat’s Chicken and Shrimp D and BEN’S SOFT PRETZELS A, from FDD Items 5–7, 19–21 and SBA loan performance. See the full side-by-side above.

We Dat’s Chicken and Shrimp vs BEN’S SOFT PRETZELS

Franchise Comparison 2026

Both We Dat’s Chicken and Shrimp and BEN’S SOFT PRETZELS are quick-service restaurants franchises. We Dat’s Chicken and Shrimp requires an investment of $181K – $282K while BEN’S SOFT PRETZELS requires $122K – $345K. BEN’S SOFT PRETZELS has SBA lending data on file with a 0.0% charge-off rate. FranchiseVerdict rates We Dat’s Chicken and Shrimp D (Below average) and BEN’S SOFT PRETZELS A (Strongest tier).

Metric	We Dat’s Chicken and Shrimp	BEN’S SOFT PRETZELS
Verdict Grade	DBelow average	AStrongest tier
Investment Range	$181K – $282K	$122K – $345K
Franchise Fee	$30K	$30K
Royalty Rate	7.0%	6.0%
Average Revenue (Item 19)	N/ANo Item 19 representation	N/A
SBA Charge-Off Rate	N/A	0.0% (10 loans)
Total Units	4	88
Unit Growth (YoY)	+0 units	+3 units
Year Began Franchising	2022	2013
FDD Year	2024	2026