Is The Red Bird or Machi Machi cheaper to open?

The Red Bird costs $289,500–$1,157,875 and Machi Machi costs $350,150–$1,093,800 to open (FDD Item 7). The Red Bird has the lower entry cost.

Which is the better franchise, The Red Bird or Machi Machi?

FranchiseVerdict grades The Red Bird C and Machi Machi C, from FDD Items 5–7, 19–21 and SBA loan performance. See the full side-by-side above.

The Red Bird vs Machi Machi

Franchise Comparison 2026

Both The Red Bird and Machi Machi are quick-service restaurants franchises. The Red Bird requires an investment of $290K – $1.2M while Machi Machi requires $350K – $1.1M. Neither The Red Bird nor Machi Machi makes a financial performance representation in Item 19 of its FDD — a voluntary item under the FTC Franchise Rule — so the two cannot be compared on disclosed unit revenue. FranchiseVerdict rates The Red Bird C (Average) and Machi Machi C (Average).

Metric	The Red Bird	Machi Machi
Verdict Grade	CAverage	CAverage
Investment Range	$290K – $1.2M	$350K – $1.1M
Franchise Fee	$65K	$50K
Royalty Rate	7.0%	5.0%
Average Revenue (Item 19)	N/ANo Item 19 representation	N/ANo Item 19 representation
SBA Charge-Off Rate	N/A	N/A
Total Units	3	4
Unit Growth (YoY)	+0 units	+2 units
Year Began Franchising	2025	2021
FDD Year	2025	2024